Clarity and strategic messaging for founders, consultants, and growing businesses.
Emerald Tide Marketing
Helping brands sharpen their voice, define their position, and grow with credibility.
Who We Work With
We partner with growth-stage businesses, consultants, and expert-led brands who want to communicate more clearly and convert more confidently. Whether you're refining your proposition, repositioning your offer, or launching something new - Emerald Tide Marketing helps you bring structure, story, and strategy to your message.
Expert-Led Businesses & Consultancies
You have deep expertise—but your messaging isn’t reflecting it. We help smart teams and individuals position themselves as trusted authorities with a clear voice and strong foundation.
Focus areas:
- Proposition development.
- Brand positioning & messaging hierarchy.
- Website and campaign copy.
- Strategic messaging playbooks
Tech, SaaS & Financial Services
We help tech-for-good brands and purpose-led companies humanise their message without losing strategic weight. Clear, conversion-ready messaging built for modern buyers.
Focus areas:
- Brand and product messaging clarity.
- Content strategy & thought leadership.
- AI-powered narrative frameworks.
- Storytelling that builds trust in complex markets.
Consultants & Fractional Leaders
You're at the centre of your brand - and need to articulate your value with precision. We work behind the scenes to help you structure your offer, define your story, and show up with confidence.
Focus areas:
- Offer structure & bio positioning.
- LinkedIn thought leadership.
- Personal brand voice development.
- Story-driven pitch refinement.
Lead the conversation. Build your brand through experiences that connect.
We help founders, marketers, and expert-led businesses design meaningful event strategies that elevate your brand, engage the right audience, and position you as a trusted voice in your space.
Whether it’s an executive roundtable, a client dinner, or a full founder-led event series—we support the messaging, positioning, planning, and partner curation to make every moment count.
Support Includes:
- Thought leadership strategy
- Event theme development + audience targeting.
- Strategic content support (bios, invites, follow-up).
- Sponsorship and speaker sourcing.
- Venue curation and partner liaison.
Works best for: - SaaS and tech-for-good founders seeking visibility.
- Marketing leaders hosting high-value B2B roundtables.
- Consultancies or fintech brands running client dinners or panels.
- Experts looking to create a thought leadership event or founder-led series.
How We Work
- Every engagement begins with clarity - who you serve, what you do, and why it matters
- We translate expertise into messaging that lands.
- We work with a small number of clients at a time, prioritising quality and results over volume.
- Strategy sessions, workshops, retainers and one-off project delivery available.
Let’s bring clarity to your brand.
If you’re ready to refine your message, sharpen your positioning, or explore a strategic collaboration, we’d love to hear from you.
Use the form to tell us a little about your business - we’ll be in touch with next steps.